Amongst the many myths of Safety one is that ‘safety starts with me’. This is individualist language that doesn’t help people manage risk. This myth combines with other myths such as ‘safety is a choice you make’ and ‘all accidents are preventable’. None of this language helps anyone and should be … [Read more...] about Dumb Safety Slogans and Myths
safety slogans
Don’t look Now, Your Slogan is Showing
Slogans are very powerful and serve as a semiotic for organisations. Slogans are not just text but are symbolic and give organisations semiotic meaning. The moment a slogan is contradicted, they will be used against you. When this happens organisations look like clowns and what is remembered is the … [Read more...] about Don’t look Now, Your Slogan is Showing
Make Safety Personal, Another Meaningless Safety Slogan
Skills in critical linguistics are essential in managing risk. The language we use and the extended para-linguistics we use, have an enormous influence on decision making. Anyone in marketing, advertising and influencing knows that the Medium is the Message. We also know that Crazy Talk, Stupid … [Read more...] about Make Safety Personal, Another Meaningless Safety Slogan
Gimmicks and Myths of Avoidance in Safety
Someone sent me a thing the other day labelled as ‘brilliance’ and it was yet just another safety gimmick that yet again served as a distraction from discussing the essentials in safety – listening, helping, caring and learning. This is what safety does so well. It creates gimmicks and labels them … [Read more...] about Gimmicks and Myths of Avoidance in Safety
Researchers Reveal the Top 10 Most Effective Safety Slogans Of All Time
Using a new iphone app, a team of social psychology experts has analysed every meaningless aphorism and every condescending platitude ever displayed in the workplace to come up with a list of the most effective safety slogans of all time. Research project leader, Prof. Gerhardt Spudovsky, said: … [Read more...] about Researchers Reveal the Top 10 Most Effective Safety Slogans Of All Time
Make Your Safety Slogan Social
Make Your Safety Slogan Social Safety is a profoundly social activity. We see this in the many slogans in safety that emphasize connections to family and loved ones as a reason for safety. However, we should chose slogans carefully. One of the early slogans of the COVID19 pandemic was ‘we’re all … [Read more...] about Make Your Safety Slogan Social
Zero Plus Infinity Times 10 = ?
Zero Plus Infinity Times 10 = ? Following Dr Rob Long’s recent article Semiotics and Safety about the mindless gobbledygook that is terms like “Beyond Zero” and “Target Zero”, and the negative subconscious meanings they prime, a very despondent safety person sent us this photo. Is it any wonder … [Read more...] about Zero Plus Infinity Times 10 = ?
How to write your own safety slogans
Safety Slogans: How to Write Your Own Safety Slogans 500 OF THE BEST WORKPLACE HEALTH and SAFETY SLOGANS 167 CATCHY and FUNNY SAFETY SLOGANS FOR THE WORKPLACE Safety slogans have been proven to increase safety in the workplace. In a quick glance, an employee can read a slogan, and a simple … [Read more...] about How to write your own safety slogans
The Risk of Getting Newspaper Headlines Wrong
The Risk of Getting Newspaper Headlines Wrong It must be a lot more fun writing Newspaper Headlines than Safety Slogans in order to get people’s attention to an important issue – and just as easy to get very wrong? Thanks to Sheri Suckling for pointing these out – a great way to start the week. I … [Read more...] about The Risk of Getting Newspaper Headlines Wrong
Safety as Faith Healing
Just yesterday I was told, again, that if If don't believe in zero harm then I must want people to get hurt and therefore have no right to be in safety! Our recent article on the problems with “fire and brimstone safety” stirred up some debate about the ineffectiveness of negative safety stories and … [Read more...] about Safety as Faith Healing
